Build AI capability. Not tick boxes.

Category reviews. NPD briefs. Retailer pitches. Customer presentations.

Embed AI into the workflows FMCG teams use every day - not generic ChatGPT tutorials that get forgotten by Monday. Turn week-long category reviews into 45-minute projects. Get competitor intel while you drink your coffee. Build retailer pitches that used to take days (seriously, it’s a game changer).

Give your team the capability to turn AI from ‘something we should try’ into hours back in their week.

What makes Pitchfork training different?

It’s the only AI training built by someone who’s actually managed categories, pitched Retailers, launched NPD and been a Retail Category Buyer.

It’s likely I’ve done your job (seriously), as I’ve spent over 25 years working across FMCG, Retail, Marketing and Category, and I know where the real pain points are.

Now I’m teaching teams under pressure from increasing demands, data overwhelm and limited resources to make AI do the hard work, so they can work smarter.

Trusted by 400+ professionals including teams from:

Vitaco

Nibblish

Dilmah

BioPak

Fonterra Oceania

Unilever NZ

Pics Peanut Butter

ecostore

Build your team capability and confidence from Day 1

This isn’t a one-off workshop or box-ticking training. Its hands on capability building for teams at any level. Built from real-world use cases and tailored to meet your team and organisation needs, whether you’re just starting or wanting to build super users across your business. This is training that works, for teams who need to keep up with rapid changes.

Book a discovery call

Most Popular

AI Integration

WORKSHOP SERIES: For teams that want to embed AI into their everyday way of working with practical, industry-proven examples and workflows.

IDEAL FOR: Teams of 5-20 people

WHAT’S INCLUDED:

  • Three intensive workshops over 6-8 weeks

  • Department-specific training (sales, marketing, operations, etc.)

  • Custom prompt libraries to suit YOUR team

  • Full integration with AI policies and business tools

  • Monthly support sessions

DELIVERY: Combination of In-person and Online

INVESTMENT: From $5,995

Additional workshops & ongoing support available

TYPICAL TIMELINE:

Workshop 1: AI Foundations, prompt engineering, understanding AI tools and models

Workshop 2: Focus on key use cases such as Category Reviews, Retailer Presentations, Data intelligence, NPD business case development

Workshop 3: Building Agents/ CustomGPT, automating workflows, problem-shooting.

AI Accelerator

ONE OFF WORKSHOP: Get your team going quickly with an indepth intensive session on the fundamental AI skills.

IDEAL FOR: Teams of 5-20 who want hands-on training

WHAT’S INCLUDED:

  • 2.5hr intensive hands-on session

  • Customised to your workplace

  • Integrated with your IT policies and security requirements

  • Personal prompt library

  • Tailored examples for your workplace & team

DELIVERY: In-person or Online (Teams)

Investment: From $2,995* +GST

TRAINING AVAILABLE FOR ALL MAJOR TOOLS INCLUDING:

ChatGPT, M365 Copilot, Claude, Perplexity, Gemini etc

Typical timeline from initial discovery call to first workshop is 4 weeks to ensure team’s are fully set up with access, IT policies and have completed onboarding questionnaire

Trusted by Industry Experts

  • Janine has managed to condense 6 months of test/learn/apply into a condensed 1.5 hour session that is relevant to any industry. If I was still working in corporate, I'd be signing up my team to do this course ASAP. No fluff, just practical, real-world application for cutting hours out of my week.

    Jana Mackey | FMCG Consultant

  • Janine provided simple yet powerful tools and techniques that made these new concepts accessible. It was an eye-opening and practical two-hour session, delivered in a relaxed and non-judgmental environment. I highly recommend this workshop to anyone seeking a foundational understanding of this technology, which is inevitably becoming an integral part of our lives."

    Martigne Doolan | Category Manager Woolworths NZ

  • I just completed AI Training with Janine and it was exceptional. It wasn’t just about features or hacks. Janine builds your confidence, getting hands-on, trying things, failing, learning, and actually using AI in ways that make sense for your life and work. I left feeling energised and empowered, with a head full of ideas and a toolkit I’m already putting into action across my business and home life.

    Lucy Bailey | former Group Marketing Manager, Fonterra Brands

  • Mind-blowing what AI can do — and Janine teaches it brilliantly. Super practical, easy to follow, and packed with phenomenal resources. From setting up ChatGPT so it’s personalised for you, right through to live worked examples for your field. Everyone should do this training.

    Anna Subritzky | Director ACS Consulting 

FAQs

How long does training take?

From 1 hour (introductory workshop) to 6 sessions over 2 months (integration program). We'll recommend the right approach for your needs.

What if our IT department restricts certain tools?

All training is tailored to meet your IT policies and guidelines. Training is available across all major tools including Microsoft 365 Copilot, ChatGPT, Claude and Perplexity.

Can you train remote and office based teams together?

Yes. All training can be run through online and in-person, and can accomodate teams around the country.

What’s included in the investment?

All sessions include training materials, prompt libraries and follow-up resources. Custom programs include in-depth practical cases to meet your business need.

How do you customise training for our need?

A pre-training consultation is done to understand your workflows, challenges and biggest pain points. These are used to design prompt libraries, training examples and can be adapted during the program.

What’s your cancellation policy?

Flexible rescheduling is offered up to 7 days before the session.

Get in touch.

janine@pitchfork.co.nz

027-704-9863